STÆDIUM -

Roles: Senior Product Designer  / Design Ops
Tasks: Visual Design & Interaction / Design system
Platforms: Android, iOS & Unity

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STÆDIUM is a unique and exciting fitness experience. is all about gamifying the traditional workout routine with a set of smart dumbbells. By incorporating a competitive element into the exercise experience, users are motivated to push their limits and strive to become the fittest player among other players. The result is a fun and engaging way to stay fit, that challenges users to keep coming back and working towards their fitness goals.

THE TEAM

The startup -mindset

As a member of the STÆDIUM team, I played a key role in ensuring smooth transitions at critical times. My management experience allowed me to align the efforts of two distinct teams, fostering a cohesive vision and maximizing efficiency.

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THE EXPERIENCE

Be hyped about every f***ING workout

Transform your strength training routine with our gamified approach. Our adjustable smart dumbbells, expansive training mat, and smartphone-TV docking station make it easy. Track your movements and get lost in engaging game modes for a truly immersive workout experience.

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THE DESIGN SYSTEM

Accessibility and consistency were our motto

We aimed to create a design system that balances simplicity and vibrancy. Our signature colors and patterns are utilized across multiple platforms, including marketing, game design, web design, and app design, bringing a cohesive and dynamic touch to every aspect of our brand.

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LEARNINGS

From Delays to Deliverables

Despite facing numerous hardware setbacks, we didn't let that slow us down. Our relentless drive to iterate quickly resulted in rapid progress. We implemented weekly testing to ensure that our games were not only functional but also engaging. Through this process, we learned the importance of early and effective communication. Aligning our efforts proved to be the biggest challenge and on some occasions, we realized late in the pipeline that our releases were blocked because our crews were not communicating enough.